Custom bikes and kit at the 2012 Mountain Bike World Championships

It's the World Champs this weekend and companies are pulling out all the stops to make sure their riders have not only the best kit but also the best looking kit. That means custom paintjobs, prototypes aplenty, and flags and national symbols plastered all over the place. You can check out some of the best examples below – we'll update this article as we come across more one-off Worlds kit.

1 Steel-in the spotlight

Steve Peat always knows how to take things to the next level – red, white and blue bike, fork decals, stem, chain device, jersey, helmet and even shoes! Check out the video here.

Steve Peat's World Champs kit and Santa Cruz V10 Carbon. Source: Steve Peat on Instagram

Source: Steve Peat on Instagram